You’ve made it Tulum and now you’re ready to take some bomb photos…but where do you start? Here is a list of the 10 most instagrammable spots in Tulum – with directions, pricing and tips.
1. Casa Malca

Casa Malca is the infamous hotel previously owned by Pablo Escobar. Aside from the gorgeous pools and beachfront views, there are beautiful areas around the hotel to get your perfect shot.
Location: KM 9.5, Carr. Tulum-Boca Paila, 77780 Tulum, Q.R., Mexico
Website: https://www.casamalca.com/
Price: If you are not a guest of the hotel, you can purchase a day pass which is about $2000 Pesos | $100 USD (since my trip May 2021 – this price could fluctuate) to spend on food and drinks.
Tips:
- You have to be a guest to access some of those famous spots such as the swinging couch, however, I was able to snag a few shots before being asked to go back to the beachfront — just be careful and mindful of their rules.
- If you’re driving, you can park your car in one of the dirt lots near the Casa Malca entrance that faces the street. Always have cash 🙂
- I recommend starting your day early there around 10am to enjoy the beach club without many people.


2. Raw Love & Ven a La Luz

I’m sure you’ve seen this art statue floating around social media — Ven a La Luz: “A 10 meter tall sculpture made with steel , wood, rope and greenery” found at the street entrance of Raw Love. I am in awe of this beauty which is why it’s made the list! Raw Love is also a great place to take cute photos while enjoying a delicious superfood meal from Tulum’s #1 Raw Vegan Café.
Location: Ven a La Luz: QROO 15, Tulum Beach, Q.R., Mexico | Raw Love Tulum Beach, 77500 Tulum, Q.R., Mexico (Opens at 9am)
Website: https://www.facebook.com/RawLoveTulum/
Price: FREE.99 (Raw Love menu items are no more than $210 Pesos | $10 USD)
Tips:
- I highly recommend getting to Ven a La Luz in the morning before 11am. If not? You will likely be waiting in a long line (and that’s no fun).
- Once you get to Ven a La Luz, you walk straight through and follow the path (& signs) to Raw Love which is further down on the left.


3. Cenote Suytun

Photo from @gettingstamped
I sadly did not get to see this cenote, but it is on my list for my next trip! I chose to add this to the list because of its unique structure, turquoise water and visible beam of light. I highly recommend taking a trip to see this Cenote if you’re looking to capture that front cover worthy shot.
Location: Carretera Ticuch Km 8 S/n, 97780 Valladolid, Yuc., Mexico
Website: https://cenotessuytun.com/
Price: $120 Pesos | $6 USD
Tips: (Gathered from other reviews)
- In order to see the beam of light, it needs to be a sunny – cloudless day.
- Best way to get here is to rent a car and drive, but if that’s not an option, there are excursions via Tripadvisor you can look into.
- Always have CASH in pesos when traveling to cenotes, but really anywhere.
4. Kin Toh Restaurant in Azulik

If you don’t know about Kin Toh, then you are in for a treat. This Mayan-Mexican restaurant is located at Azulik Resort (native + contemporary brand and resort) and is widely known for their bird nest-like in the sky seating. In my opinion, it is absolutely worth the money to experience the restaurant. Please note that they are booked months in advance, so if you know you’re headed to Tulum soon? Go ahead and book a table TODAY. Now if it’s too late and they’re already booked? No worries, I have a tip for you below on how to still get in.
Location: Carretera Tulum – Punta Allen KM 5, Zona Hotelera, 77780 Tulum, Q.R., Mexico
Website: https://www.azulik.com/gastronomy/kin-toh
Price:
- For regular table W/out Reservation: $600 Pesos | $30 USD min spend on food & drink
- For a Nest table W/reservation (fits up to 12 people): Over ~$14,000 Pesos | ~$700 USD (not including food & drink)
Tips:
- If you find yourself late to get a reservation then you can get a walk in table. My friend and I went on Sunday 15 min before they opened (noon) to get a walk in table. This required a $600 Pesos | $30 USD min spend on food & drink – which was very worth it. We were able to walk around and see the other areas including the nests!
- I have heard that the food is very expensive and not that great i.e not necessarily worth the price BUT in my opinion, you’re paying for the experience. So keep that in mind.



5. SFER IK Art Museum (part of Azulik)

This art museum is connected to Kin Toh as it is a part of the Azulik brand. This art gallery is “an interdisciplinary creative sphere” where you feel a part of the art. You can see why it belongs to the Azulik avant-gard brand. Again, this is very very worth your time and money.
Location: Carretera Tulum-Punta Allen KM 5, Zona Hotelera, 77780 Tulum, Q.R., Mexico
Website: https://www.azulik.com/gastronomy/kin-toh
Price: $200 Pesos | $10 USD
Tips:
- I advise going right when they open, which is 11AM, to avoid large crowds. This way you get the whole museum to yourself.
- You have to take your shoes off when you go inside, so if you’re not the barefoot kind of person, bring some socks.
6. Matcha Mama

A cute smoothie bowl + healthy eats cafe that is perfect for a photo-op. There are 2 locations throughout Tulum and each one is its own little tropical paradise.
Locations:
- Beach: Quintana Roo 15 470 Zona Hotelera • 77780, Zona Hotelera, 77780 Tulum, Q.R.
- Aldea Zama: Itzamna, Aldea Zama Mz. 12-Lt. 99, 77760 Tulum, Q.R., Mexico
Website: http://matchamama.com/
Price: $FREE99 but ya know you can buy food here which ranges between $50-200 Pesos | $3-10 USD
Tips:
- As always, getting here early is your better bet for capturing photos and avoiding crowds of people. They open as early as 8am!
- Their acai bowls are delicious and double as a perfect photo prop 😉
7. Follow That Dream Sign

Photo frm @thenexttrip
This is also another location I didn’t get to see on my trip, but it is so cute and and makes for a perfect bestie, solo or couples shot.
Location: Located on Tulum Beach road in front of Loita Lolita Boutique: Carr. Tulum-Boca Paila km 8.5, Tulum Beach, Zona Hotelera, 77760 Tulum, Q.R., Mexico
Website: N/A
Price: $Free99
Tips:
- Going early is probably best so you’re not blocking road traffic and you can avoid lines.
8. Selina Tulum Entrance

The entrance to Selena is so pretty and gives vibrant sun ray energy! I don’t think many people know about it as a photo op location, so def visit it when you can.
Location: Carr. Tulum-Boca Paila Km. 7.5, Tulum Beach, Zona Hotelera, 77780 Tulum, Q.R., Mexico
Website: N/A
Price: $FREE99
Tips:
- In order to get a full photo of the structure here, your photographer (or tripod) will likely have to stand in the street so def go early in the morning when street traffic is low.
9. Vagalume Beach Club

Photo from my gorgeous friend Mo.
Now this was another location I missed, but my friends got to go and they LOVED it. They also got some really cute photos. I am in love with the giant hand bridge — will be going back here just for this.
Location: QROO 15, Tulum Beach, 77776 Q.R., Mexico
Website: https://www.vagalume-tulum.com/vagalemebeachclub
Price: $3000 Pesos | $150 USD Minimum spend on food & drinks
Tips:
- As with any beach club, I recommend getting there early and spending the day there to make the most of your money and time!
10. Gran Cenote

Photo from http://www.cenote.org
Yet another Cenote I didn’t get to visit – but recommend seeing if you’re in the area. Gran Cenote is one of the most famous cenotes in Mexico. You can swim, snorkel, and of course take pictures.
Location: Quintana Roo 109, 77796 Tulum, Q.R., Mexico
Link to Tripadvisor tours: https://www.tripadvisor.com/AttractionToursAndTickets-g150813-d669578-Gran_Cenote-Tulum_Yucatan_Peninsula.html
Price :
- Entry Fee: :$180 Pesos | $10USD (please note entry prices have been known to fluctuate)
- Snorkel $80 pesos | $4 USD
- Lifejackets: $50 pesos | $2.50 USD
- Lockers: $30 Pesos | $2 USD
Tips:
- Get there when they open (8am) or right before close to avoid large crowds.
- They take the last entrance at 4:15pm and closes right at 4:45pm
- Bring CASH!
Have you been to Tulum and have some fire photo locations thats not on this list? Let me know below. Need some help deciding what to do in Tulum? Check out my full 5 day Tulum itinerary!
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